Calling all bloggers, reviewers, PR etc,

We are looking to start some new relationships with bloggers, magazines, You Tubers, IG, Twitter accounts PRs etc to help get our story and products to a greater market.   We are happy to provide sample sets to anyone with a proven record of activity in the UK, EU and US in return for honest reviews and posts.   Please DM us or send us a message to debbie@lilianjones.com letting us know your platform and user name so we can have a look at what you can offer.  We will then get in touch with you to confirm details and arrange for sample sets....
Read More

Twitter – brands, ethics and cruelty free. Is it all just the same-old, same-old?

We love the immediacy of Twitter and the conversations you can see develop with businesses, customers etc but does Twitter even work for a smallish, newish brand? Does it have a marketing point or is it a better space for pressure groups?Our weekly PR strategy meeting threw up so many BIG questions! Without doubt there is a sense that the cruelty free, green, beauty Twitter space is occupied by the same names promoting the same brands with no real questions being asked as to their green credentials.  Everyone is aware of the marketing budgets available to huge companies such as Lush or NYR and yet these are the names that get quoted as being the most green/ethical available.  Occasionally someone will call them out for one point or another but in reality its shouting in the wind. Lilian Jones is not huge, we don't have a huge marketing budget and, like many of our amazing artisan UK competition, we produce products as...
Read More